Bartle Bogle Hegarty and Talenthouse Announce Winners of Global Design and Video Contest
Winning Participants Will Get Into BBH London and New York
Talenthouse, the leading platform for creative collaboration, and world renowned advertising agency Bartle Bogle Hegarty have teamed up to develop a unique opportunity to identify aspiring photographers, filmmakers and graphic designers for a global advertising campaign on behalf of ila DUSK, a new personal safety alarm for women.
The project, exclusively launched on www.talenthouse.com, received outstanding design and video submissions from all over the world, more than 400 of which making it into the semi-finals to be judged by the Talenthouse community and selected by representatives of BBH London.
Presented in three categories, the participants were asked to submit their cover design, photograph or short film showcasing their interpretation of female empowerment and promoting the ila DUSK brand.
The winners, now on top of BBH’s “ones to watch” list, are VCU Brandcenter students Sarah Kraus and Michael Griffith (film), Matthew David (photography) and Kirsten Halterman (cover design), who is currently earning her Masters of Fine Arts Degree in Design and Technology at Parsons. The four finalists secured an internship position at BBH London or New York, being able to show their talent in person. The four winners as well as all other participants in this contest will receive their share of the $20,000 prize money set out for this collaborative project based on popular vote by the Talenthouse community.
“BBH has always been a pioneering agency. We are constantly evolving our processes to make sure we are always liberating as much creativity as possible. We partnered with Talenthouse to generate this interesting and exciting opportunity. The results exceeded our expectations and paved the way for future joint projects,” said Nigel Bogle, Group Chairman.
Committed to supporting emerging talent BBH decided to work with four additional filmmakers who submitted their short films potentially leading into further engagement and involvement in the roll out of ila DUSK’s global launch campaign.
“We are honored to be working with one of the World’s leading advertising agencies and able to provide a revolutionary new way to engage with existing and new audiences in a highly targeted, relevant and credible context while supporting aspiring talent,” said Roman Scharf, CEO of Talenthouse.